Specialist photographer Nicola Williams of 360 Spin has been specifically selected to roll out Google’s new Business Photos programme in Manchester, England, this summer. Williams is part of a team of select photograhers bringing life to Google Business Photos. The project is building on the work accomplished by Google Places and Google Street View, enabling surfers on Google to view the inside of shops, leisure and hospitality facilities, providing an interactive look around a business’ premises.
Google Business Photos allows businesses to showcase their offering through high quality stills and virtual tours inside their premises. It aims to improve the user experience; enabling potential clients to better connect and understand the business offering.
Google Business Photos enhances the way businesses appear in Google search, places and maps. It is envisaged that small businesses right through to household names across retail, hotel, leisure and entertainment will be at the forefront of taking advantage of Google’s new initiative.
Nicola Williams of 360 Spin comments: “Even though we envisage high profile businesses such as sports clubs, tourist attractions and top hotels incorporating Google Business Photos into their marketing, it is just as accessible to smaller businesses wanting to make a bigger impact online.”
“Google have totally embraced virtual tour technology and taken it to another level. To have your business tour within Google maps when people search locally is an amazing feature and one that our clients are excited to be a part of.”
Nicola has a track record spanning a decade, as a photographer at 360 Spin; of supplying still and virtual tour photography. She has worked with clients such as Hilton Hotels, property developers Urban Splash, the BBC and ITV, Chelsea Flower Show and the NHS.
For More Informaiton: www.360spin.com
Contact the Editor Responsible for this Story:
Brian Maguire - brian.maguire@europeanbusinessexpress.com
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